In late 2012, Jennifer Zuccarini, inspired by the French poet Charles Baudelaire, founded the luxury lingerie and ready to wear brand Fleur du Mal. By 2017 flagship boutiques were opened in NYC and Los Angeles.
Dedicated to women who are powerful, chic, and celebrate their femininity & sexuality, Fleur explores the notion of desire and artful provocation, while maintaining style and wearability, Fleur swim division is complex and decadent, enjoying everything life has to offer.